The mirror is on the coffee table, the time is bought with the breakfast sandwiches on Saturday, the WIRED is decoratively placed on the desk, the image we read in the morning in the subway ... read books are stowed on a shelf "cosiness".
Who has not? Anyone who has grown fond of these habits? Who are these information and entertainment media as a kind of status symbol? The
now everything could be different. Maybe in a few years, nothing more of these habits, and the exhibition of their educational horizons exist. This is then sealed in aluminum, glass and plastic - in modern readers. The emergence of these new media sources seems to have just begun and they harbor a previously unmentioned innovation - they conceal the medium that is being used.
As yet, it is distinguishable from newspapers, magazines, books, comics and online readers possible. The people who hold some of their classical education now, of course, still use traditional printing products and wear them with pride to the cafe table while at the next table a "computer nerd" its netbook ahead of it. Some people are even the house up so that each visitor is a sufficient view of the well-stocked bookshelf or magazine basket possible. So we have been able to perceive quickly type a person belongs to which readers and reading what he preferred - or presented preferred.
Will this continue? No!
The recent insignia of the knowledge society are invisible. They do not disappear, but they do not need more storage, they slumber hidden on memory chips and servers.
With the introduction of the iPad in Germany has been one the other day here, a change set in motion, that love our current perception in relation to those obtained Insignia dissolves. Maybe soon, no one can imagine something to be magazine subscriptions or the many books in the closet.
an iPad users you will see that is not immediately able to determine whether he was just the latest or a previous edition of the Spiegel magazine reads, if he leafs through the WIRED, a comic book or a classic from the "Project Gutenberg" enjoys. Maybe but he leafs through it is precisely the image output and angry once again through Apple's anti-sex campaign ...
is now perhaps even more clearly that the development of knowledge has nothing to do with the medium. It does not matter whether something is mediated by a printed product or a screen is. The content matters.
But now a question is getting to know again provide entirely new meaning: "What are you reading?"
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